More From Forbes

20 key elements to include in your cover letter.

Forbes Human Resources Council

  • Share to Facebook
  • Share to Twitter
  • Share to Linkedin

When it comes to landing your dream job, your cover letter can be your strongest ally. A well-crafted cover letter goes beyond just reiterating your resume—it's a chance to showcase your personality, highlight your relevant skills and explain why you're the perfect fit for the position. In a competitive job market, standing out is crucial and a thoughtfully written cover letter can catch the right attention.

Below, Forbes Human Resources Council members share advice on 20 essential components that every potential employee should include in their cover letters to make a lasting impression and increase their chances of securing an interview.

1. Tailor Your Cover Letter To A Specific Role

If asked for a cover letter, make it meaningful and use the opportunity to show a potential employer you did your homework. Don't miss an opportunity to bring your unique voice to your application, and be sure to make it relevant to the specific role. Employers, if you want to read something interesting, ask for it! Put the effort in, too—ask candidates to respond to a creative prompt. - Tory Clarke , Bridge Partners

2. Share The Context That Supports Your Resume

Cover letters are tricky. I don’t just want your sales pitch. I want to see the context that supports and informs your quantifiable impact and accomplishments in your career. The cover letter is your opportunity to share the context that supports the resume, not regurgitate it. - Christopher Courneen , M S International, Inc. (MSI)

3. Let Your Personality Shine Through

Your cover letter is an excellent opportunity to highlight your past accomplishments and how they can benefit this potential employer. All accomplishments should be personalized to the specific role you're applying for. It's also a great way to let your personality shine through. Doing something a little different will often catch the hiring manager's eye and make you stand out. - Hazel Kassu , Sudduth Search

4. Demonstrate How You Will Fit In With The Culture

As culture is moving to the forefront, many companies are looking more for cultural fit. Cover letters should connect your character traits and practices to that of the company's core values and culture indicators, which makes it easier for companies to visualize a great fit. - Tiersa Smith-Hall , Impactful Imprints, Training & Consulting

5. Create A Compelling And Tailored Narrative

The most important thing for candidates to include in their cover letters is a compelling and tailored narrative that effectively communicates their qualifications, experience, enthusiasm, unique selling points, company knowledge and alignment with the job requirements. Tailor each letter, be concise, proofread and include contact information. - Subhash Chandar , Laminaar Aviation Infotech

Forbes Human Resources Council is an invitation-only organization for HR executives across all industries. Do I qualify?

6. Explain Questions That Arise About Your Resume

A cover letter can show your story. Were you laid off? Did you take time off to have a family? What did you learn from your time off of work? It is a great way to explain resume gaps, highlight training or education, add additional skills and abilities and explain any other situations. It gives the recruiter and hiring manager a chance to get to know more about you. - Erin ImHof , CertiK

7. Treat Your Cover Letter As A Mission Statement

Your cover letter is a mission statement, presenting not what you can do but why you do it. In a tough market with an abundance of qualified candidates, you need to differentiate yourself with personality and aspirations. Recruiters are looking for your passion for the company and why your values match the company’s mission—stand out as a candidate who will have drive behind their work. - Laurie Chamberlin , LHH

8. Do Your Research And Demonstrate Your Knowledge Of The Company

Cover letters that stand out demonstrate a potential employee’s deep knowledge of the company and why they want to work there. Cover letters should not be vague or formulaic. Candidates who want to land a job need to take the time to do their research, get to know the company and be specific about why they are a good fit. - Leigh Yanocha , Knopman Marks Financial Training

9. Outline Two Tangible Accomplishments And Keep It Brief

Keep it brief. Outline two tangible accomplishments that showcase ownership, collaboration and determination to succeed. Also, it is important to not repeat what is included in your resume. Instead, connect specific and relevant information that highlights your communication and critical thinking skills, and your growth and progressive mindset. Lastly, what is your value to the company? - Chandran Fernando , Matrix360 Inc.

10. Demonstrate How Your Skills Are Transferable And Adaptable

Talent agility is key for organizations in this era of technological innovation. Demonstrate what skills you have in your backpack and how those are transferable and adaptable across different kinds of work and roles. Given the shrinking shelf-life of skills, it's also a huge advantage to show an appetite for continuous learning so that you can grow and pivot with the organization. - Siobhan Savage , Reejig

11. Be Present On Social Media, Especially LinkedIn

Cover letters are a practice that is a little outdated. CVs, too. Keep your LinkedIn profile up to date and add as many details as you can there. Write articles or be present on social channels. And if you want to add an extra flavor to your application, record a short video highlighting why you are the best person for this role. - Ilona Bernotaite , Kilo Health

12. Be Specific About What Excites You

Candidates should explain why they are enthusiastic about the job. Organizations want skilled employees, but they also want employees who will bring positive energy to work and contribute to the culture. By being specific about what excites them about the role, candidates demonstrate their ability to drive culture, engagement and productivity. - Niki Jorgensen , Insperity

13. State Your Value Proposition Clearly

Some may argue that the cover letter's crown jewel is your value proposition: what you can offer that no one else can. This isn't merely a repetition of your CV. Instead, it's a story about how your unique skills and experiences make you the right person for the job. Conveying this effectively can set you apart from the crowd. What makes you unique? What is your superpower? - Joseph Soares , IBPROM Corp.

14. Highlight Your Value As A New Hire

Always intertwine the mission, vision and values of the organization into your message. It allows the reader to easily convey which skills and experiences support and relate to the company's specific values and aspects of the vision and mission. Also, using the mission, vision and values to describe how you plan to address conflict and company challenges will highlight your value as a new hire. - Kimika Banfield , Arootah

15. Choose The Appropriate Format To Submit

Are cover letters passé? Maybe. Maybe not. Many employers describe the value of cover letters as a means for the candidate to highlight their alignment of values and skills, yet so many cover letters go unread or skimmed at best. If applying for a writing position, then adhering to the tradition might be a good idea. If not, consider replacing the written document with a quick and entertaining video clip that exposes personality and fit! - Laci Loew , XpertHR (a division of LexisNexis Risk Solutions)

16. Prepare Your Digital Footprint As Well

A cover letter may still be expected, but is it really needed? In today’s world, let your digital footprint tell your story. Make sure your online brand and resume—your LinkedIn account and social media channels—are updated, professional and competition-ready. A cover letter is fine, but it doesn't tell your whole story. - Jess Elmquist , Phenom

17. Make Your Cover Letter Interactive

Cover letters can be seen as outdated and offer little space to tell a truly impactful story. So, work with that and create a differentiated and interactive cover letter that engages the reader. Add a QR code to your LinkedIn profile, a custom microsite or portfolio, social media accounts, or a personalized video message that shows your passion (free tools exist). Branding 101—get creative to stand out. - Nicole Fernandes , Blu Ivy Group

18. Treat Your Cover Letter And Resume As Marketing Materials

Cover letters continue to be controversial in their value proposition. Some recruiters and managers may say the most important thing to include is to not submit a cover letter at all. That said, if you are including a cover letter, use that to differentiate and capture the attention of the reader. Cover letters and resumes are marketing documents so choose your words and tone wisely. - Julie Hankins , NNIT

19. Highlight Your Most Significant Accomplishments

Cover letters are not an effective tool in the modern job market but they can supplement a resume if written in formal, explicit language. It should be well-organized, concise and accurate, highlighting the candidate's most significant accomplishments on projects or tasks. The key to overcoming an employer's preconceptions about all job applicants is to highlight relevant skills and experience. - Dr. Nara Ringrose , Cyclife Aquila Nuclear

20. Sell Who You Are And Your Superpower

As cover letters start to fall out of trend, the employers that require them are even more likely to read them. So don't miss the opportunity to sell who you are, how you align with the role and the superpower that makes you rise above the other candidates. - Jessica Wallen , Marten Law

Expert Panel®

  • Editorial Standards
  • Reprints & Permissions

The 46 Best Cover Letter Examples: What They Got Right

Amanda Zantal-Wiener

Published: May 22, 2024

I’ve sent plenty of cover letters throughout my career, so I know it isn’t usually fun to write one. Fortunately, the cover letter examples I painstakingly gathered below show that it’s possible to have a little fun with your job search — and maybe even make yourself a better candidate in the process.

 person types of a cover letter

I was shocked upon learning 45% of job seekers don’t include a cover letter when applying for a job. I definitely don’t recommend following the crowd on this matter because your cover letter is a chance to tell the stories your resume only outlines.

It’s an opportunity for you to highlight your creativity at the earliest stage of the recruitment process.

Are you ready to showcase your unique skills and experience? Or are you looking for more tips and cover letter inspiration?

Keep reading for 40+ cover letter examples, then check out tips for cover letter formatting and what makes a cover letter great.

→ Click here to access 5 free cover letter templates [Free Download]

Table of Contents

Customizable Cover Letter Examples

Best cover letter examples, short cover letter examples, creative cover letter examples, job cover letter examples, career cover letter examples, what is a good cover letter, what’s on a cover letter, what makes a great cover letter.

cover letter qualities

5 Free Cover Letter Templates

Five fill-in-the-blank cover letter templates to help you impress recruiters.

  • Standard Cover Letter Template
  • Entry-Level Cover Letter Template
  • Data-Driven Cover Letter Template

Download Free

All fields are required.

You're all set!

Click this link to access this resource at any time.

In a hurry for a cover letter example you can download and customize? Check out the ones below from HubSpot’s cover letter template kit .

1. Standard Cover Letter Example

good cover letter examples, standard

good cover letter examples, short and sweet

In an increasingly digitized world, where customer-centric strategies are vital for business success, I am thrilled to apply for the [Job Title] position at HubSpot."

Unhelpful Cover Letter Introduction:

"To Whom it May Concern,

I am applying for the [Job Title] position at HubSpot. I have some experience in marketing and can help your clients grow their businesses."

Relevant Professional Experience

It can be tempting to use the same cover letter for every job. After all, it‘s about your experience, isn’t it? But it's not enough to rephrase the work history in your resume.

Recruiters and hiring managers are looking to fill a specific role, so you need to show how your experience translates to their unique needs.

So, the body of a great cover letter should showcase the specific professional experiences that are relevant to the job you're applying for. Emphasize your accomplishments and skills that directly relate to what the job needs.

To speed up this part of the cover letter writing process, start by creating a list of your transferable skills . Drafting this list can help you quickly focus on the skills to highlight in your cover letter.

Then, use AI tools to summarize job descriptions and narrow in on where your experience and the needs of the role you're applying for overlap. This post is full of useful AI assistant tools if you're new to AI.

Helpful Cover Letter Experience:

“At [Company Name], I had the opportunity to assist a global ecommerce retailer in enhancing their online customer experience. By conducting in-depth market research and customer journey mapping, I identified pain points and areas of improvement in their website navigation and user interface.”

Unhelpful Cover Letter Experience:

“I also worked with an ecommerce retailer to improve the customer experience. We did some surveys and training, and they were happy with the results.”

Useful Examples

To make your cover letter stand out, add specific examples that show how you've solved problems or gotten results in past roles.

Quantify your accomplishments whenever possible, using data to give the reader a clear understanding of your impact.

Helpful Cover Letter Example:

“I lead a team of five content writers while increasing website traffic by 18% year-over-year.”

Unhelpful Cover Letter Example:

“I have a great track record of leadership and achieving fantastic results.”

Research and Company Knowledge

Hiring teams aren‘t hiring anyone with the skills to do the job. They’re hiring a person they'll work alongside at their specific company.

So, to show that you‘re not just looking for any job anywhere, share your knowledge of the company’s industry, values, and culture in your cover letter.

Spend some time on the company website and take notes on what makes this business interesting to you and why you would want to work there.

Then, explain how your skills align with the company's mission and goals and explain how you could add to their chances of success. This will showcase your interest in the company and help them see if you are a good cultural fit.

Helpful Cover Letter Research:

“I was particularly drawn to HubSpot not only for its industry-leading solutions but also for its exceptional company culture. HubSpot's commitment to employee development and fostering a collaborative environment is evident in its recognition as a top workplace consistently. I strongly believe that my passion for continuous learning, self-motivation, and dedication to contributing to a team will make me a valuable asset to HubSpot.”

Unhelpful Cover Letter Research:

“I have been inspired by HubSpot's commitment to inbound marketing and its comprehensive suite of solutions. HubSpot's dedication to providing valuable content and fostering meaningful relationships aligns with my own values and aspirations.”

Clear Writing

Your cover letter needs to pack in a lot of important information. But it's also important that your cover letter is clear and concise.

To accomplish this, use professional but easy-to-understand language. Be sure to remove any grammar or spelling errors and avoid lengthy paragraphs and avoid jargon or overly technical language.

You may also want to use bullet points to make your letter easier to skim. Then, proofread your cover letter for clarity or ask a friend to proofread it for you.

  • Guide to Becoming a Better Writer
  • Tips for Simplifying Your Writing

Helpful Cover Letter Writing:

"In addition to my academic accomplishments, I gained valuable practical experience through internships at respected law firms.

Working alongside experienced attorneys, I assisted in providing legal support to clients. This hands-on experience helped me develop a deep understanding of client needs and enhanced my ability to effectively communicate complex legal concepts in a straightforward manner."

Unhelpful Cover Letter Writing:

"Furthermore, as a complement to my academic accomplishments, I have garnered invaluable practical experience through internships at esteemed law firms.

Throughout these placements, I actively collaborated with seasoned attorneys to conduct due diligence and furnish clients with comprehensive legal support. Notably, these experiences fostered a profound comprehension of client necessities, whilst honing my legal acumen to articulately convey intricate legal principles within a lucid and concise framework, adhering to applicable precedents and statutes of limitations."

Genuine Interest and Enthusiasm

Find ways to convey your passion for the role and how excited you are to contribute to the company you're applying to. At the same time, make sure your interest feels authentic and outline how it aligns with your career goals.

Your ultimate goal is an enthusiastic letter that feels honest and leaves a lasting positive impression.

Showing excitement in writing doesn't come naturally for everyone. A few tips that can help you boost the genuine enthusiasm in your letter:

  • Record audio of yourself speaking about the role, then use voice-to-text technology to transcribe and add these sections to your letter.
  • Choose your words carefully .
  • Write in active voice.

Helpful Cover Letter Tone:

“I am genuinely enthusiastic about the prospect of joining [Company/Organization Name] as an accountant. My combination of technical proficiency, eagerness to learn, and strong attention to detail make me an ideal candidate for this role. I am confident that my dedication, reliability, and passion for accounting will contribute to the continued success of your organization.”

Unhelpful Cover Letter Tone:

“Honestly, I can hardly contain my excitement when it comes to reconciliations, financial statement analysis, and tax regulations! Engaging in spirited discussions with professors and classmates has allowed me to foster an unbreakable bond with the fascinating world of accounting, and I'm positively bursting with enthusiasm at the prospect of applying my skills in a professional setting.”

Memorable Conclusion

End your cover letter on a strong note. Summarize your top qualifications, restate your interest in the position, and express your interest in future communication.

Then, thank your reader for their time and consideration and include your contact information for easy follow-up.

To make your conclusion memorable, think about what parts of your letter you‘d most like the hiring manager to keep top of mind. Then, consider your word choice and phrasing. If you’re feeling stuck, this list of ways to close an email can help.

Helpful Cover Letter Conclusion:

"Thank you for considering my application. I am excited about the opportunity to further discuss how my qualifications align with the needs of Greenpeace. Please feel free to contact me at your convenience to arrange an interview.

Together, let's make a lasting impact on our planet.

[Your Name]"

Unhelpful Cover Letter Conclusion:

"Thank you for considering my application. I look forward to the possibility of discussing my qualifications further and how I can contribute to Greenpeace's mission. Please feel free to contact me at your convenience to arrange an interview.

I’d like to add another stage to the job search: experimentation.

In today’s competitive landscape, it’s so easy to feel defeated, less-than-good-enough, or like giving up your job search.

But don’t let the process become so monotonous. Have fun discovering the qualitative data I’ve discussed here — then, have even more by getting creative with your cover letter composition.

I certainly can’t guarantee that every prospective employer will respond positively — or at all — to even the most unique, compelling cover letter. But the one that’s right for you will.

So, get inspired by these examples and templates. Write an incredible cover letter that shows the hiring team at your dream job exactly who you are.

Editor's note: This post was originally published in October 2020 and has been updated for comprehensiveness. This article was written by a human, but our team uses AI in our editorial process. Check out our full disclosure to learn more about how we use AI.

Don't forget to share this post!

Related articles.

How to Write an Internship Cover Letter [Expert Advice & Examples]

How to Write an Internship Cover Letter [Expert Advice & Examples]

How to Start a Cover Letter That Gets You Your Dream Job

How to Start a Cover Letter That Gets You Your Dream Job

General Cover Letter: 15 Cover Letter Templates to Perfect Your Next Job Application

General Cover Letter: 15 Cover Letter Templates to Perfect Your Next Job Application

Is a Cover Letter Necessary in 2024?

Is a Cover Letter Necessary in 2024?

Letter of Interest Tips, Templates & Examples [A 2023 Guide]

Letter of Interest Tips, Templates & Examples [A 2023 Guide]

The Ultimate Guide to Writing a Cover Letter

The Ultimate Guide to Writing a Cover Letter

Eight Cover Letter Greetings for Every Situation

Eight Cover Letter Greetings for Every Situation

7 Expert Cover Letter Tips to Get the Job

7 Expert Cover Letter Tips to Get the Job

Marketing software that helps you drive revenue, save time and resources, and measure and optimize your investments — all on one easy-to-use platform

ResumeCoach

Resume Templates

Resume samples

cover letter qualities

Create and edit your resume online

Generate compelling resumes with our AI resume builder and secure employment quickly.

Write a cover letter

cover letter qualities

Cover Letter Examples

Cover Letter Samples

cover letter qualities

Create and edit your cover letter

Use our user-friendly tool to create the perfect cover letter.

Featured articles

  • How to Write a Motivation Letter With Examples
  • How to Write a Resume in 2024 That Gets Results
  • Teamwork Skills on Your Resume: List and Examples
  • What Are the Best Colors for Your Resume?

Latests articles

  • How To Add a Promotion on LinkedIn: Steps and Example
  • The Highest Paying Blue-Collar Jobs Offer Stability, While Nearly 300,000 Layoffs Are Blamed on AI
  • How To Prepare Your Resume for a Promotion in 2024
  • The Essential Guide To Giving Two Weeks’ Notice in 2024

cover letter qualities

Dive Into Expert Guides to Enhance your Resume

The Ultimate Cover Letter Writing Guide

The complete guide to writing an effective cover letter.

Greg Faherty

Any of these sound familiar? The simple answer is yes, having an effective cover letter is completely necessary and highly recommended and we’ll tell you  why you need a cover letter as well as a resume!

When you’re applying for a job, whether it be for an  entry-level  position after graduating or for a high-level executive vacancy with a  professional resume , a  cover letter is essential to make your application stand out .

Without this extra introductory letter, a resume alone could easily be discarded by a hiring manager. CareerBuilder  estimates you’re  10% more likely to miss out on an opening  if you don’t include a cover letter.

Writing a good cover letter  it’s not a skill many many people master, but that doesn’t mean it’s an impossible feat!

With our complete  cover letter guide , you’ll learn  how to write a cover letter  that will attract the hiring manager and convince them to read your winning resume.

What is a cover letter?

A cover letter is an extension to your job application.  It is not obligatory but including a well-written cover letter is  strongly advised by all human resource experts . By definition, a cover letter is an accompanying, explanatory letter.

All  jobseekers need a sales pitch  of sorts, they need to hook the reader and demonstrate to the hiring manager why they are the right person for the vacancy on offer. This style of  self-marketing for a job application  must come in the form of a  winning resume and cover letter combination  that complement one another.

A simple cover letter is an introduction to the candidate  behind the qualifications and experience. The aim is to show a prospective employer how you can take on the role and  what you can offer the company  in question.

Cover letters generally  follow a basic structure  and can be in either hard or digital format, that is to say, either printed and sent via regular mail or as a document scanned and attached to send digitally, or written directly in an  email cover letter .

Why include a cover letter on a job application?

If you want to stand any chance at all of  catching the eye of a potential employer , it is  imperative to include a cover letter  with your job application.

Simple – even if you  create an effective, outstanding resume , using all the right keywords and qualifications etc. it’s possible there are candidates more qualified than you or with more experience so it’s necessary to  add a cover letter to back up your resume  and allow the hiring manager to see more of your personal side that is relevant to the vacancy.

  • The cover letter demonstrates your communication skills.
  • The cover letter serves as an introduction to the resume.
  • The cover letter can be used to emphasize certain skills, or mention skills that you couldn’t fit on the resume (it serves as an addendum).
  • The cover letter is what you customize for each position, to show why you are the right person for “That” role, as opposed to the resume which stays pretty much the same for all applications.

A cover letter is the added value  that you need in a job application to ensure the call-back you’ve been waiting for.

To  create a unique, tailor-made job application , each candidate should use a cover letter to highlight their strengths and  elaborate on relevant achievements  that demonstrate their ability to take on the new responsibilities.

Is it practically always sensible and  appropriate to write a cover letter to accompany a resume for a job application  that should be customized for the role you’re applying to including any explanations of information that might be missing from the resume, such as employment gaps, traveling, periods of study etc.

The only time it is acceptable to not include a cover letter in your job application is if the job listing specifically requests that you do not.

Advantages of Writing a Cover Letter

A cover letter directly adds to the likelihood that you are called in for an interview and  gives you a better chance of being hired .

If you’re successful in  writing an effective cover letter , it will offer you the following advantages:

  • Hiring managers will see your added effort
  • Demonstrates you put in the time to learn about the company
  • It will add a personal touch to your application
  • It shows your enthusiasm for the opening
  • Hiring managers will become acquainted with your best qualities

Knowing exactly what is in a cover letter will ensure that it gives you a  major advantage  over the other applicants.

What are the 3 Types of Cover Letters?

Adding a cover letter is almost always essential, but  choosing the appropriate letter  will also be key. Depending on the job post you are applying for, you will need to select the best type of letter to send along with your resume.

There are  3 types of cover letters  that you can send to a hiring manager. The 3 types are:

  • Application cover letters
  • Letters of Interest
  • Email Cover letters

The letter you write is influenced by  whether you are going to apply for a job directly , citing a referral, or asking about vacancies that are not advertised.

Whatever the case may be, ensure that the cover letter is  specific to the job vacancy . It’s always important to avoid making a generic cover letter for every single job you apply for.

So, what are the 3 types of cover letters you should consider sending to a job recruiter?

Application Cover Letter

This is your  classic cover letter  that you send to a hiring manager when you spot a company advertising a job opening. When you want to directly apply for a position, it is mandatory to send this, unless you are specifically asked not to.

Using this letter, you can mention why you want to work for a specific company and why you are the perfect candidate for the position.

Letter of Interest

Say you notice a company that you would really like to work for. It fits your sector, and you know it offers great benefits and good pay. However, you  can’t find any openings  that match your skill set.

If that’s the case, you don’t need to sit around and wait for the company to have a job vacancy. You can take action with a letter of interest. This type of cover letter  states your interest in being employed  by a company that isn’t currently advertising any vacancies.

This type of letter goes by a couple of other names, such as:

  • Letter of intent
  • Statement of interest

Of course, since there is no vacancy there is no role you can specifically mention, which is the major difference between a letter of intent and a traditional cover letter. Your objective will be to  advertise yourself well enough  that an employer will just have to interview you.

Email Cover Letters

Over the years, the job application process has shifted to a nearly  100% online hiring process . Due to this, it may be necessary to send your cover letter  in an email  as part of your job application.

While applying, there may not be an option to upload your cover letter. Or maybe you would just like to send it in the  body of your email along with your resume . You can send it in one of two ways, in the body of your email or as an attachment (in PDF).

How to write a cover letter

A cover letter, although  short in length  generally, can take time to elaborate as it is important to get it right. Sometimes, due to the scarce space for writing, candidates find it difficult to know  what to include in a cover letter  and  what to leave out .

However, knowing  how to do a cover letter  can make all the difference to your job application and be the just the thing to capture the attention of a hiring manager.

A  professional cover letter  should be well-formatted, following a structure with a header, an opening paragraph, a second main paragraph, a final closing paragraph and a closing with signature/electronic signature.

To  begin writing a cover letter for a job application , candidates should analyze their skills, qualifications, accomplishments and experience to  decide which are the most fundamental aspects to include  in their personalized cover letter.

Next, each jobseeker will have to  select the most job-relevant  of these elements to include by  comparing them with the required or desired qualifications and experience  in the job description.

Finally, the applicant should choose some  memorable examples which demonstrate evidence  of each element included in their cover letter, aiming to  tell a story  which shows their aptitude concerning each skill or qualification.

Jobseekers should also ensure to explore  how to make a cover letter  for their specific role or industry because, similarly to resumes, each cover letter should be  tailored for the vacancy  and company to which it will be sent.

It is vital for candidates to  consider several factors when it comes to writing their professional cover letter . A jobseeker must review their  resume work history section  as well as any skills and honors included to find the  most pertinent experiences  that can be explored further. Detailing examples of when a candidate demonstrated certain abilities or expertise is how a candidate can convince a hiring.

One way to create a winning cover letter is to use an  online cover letter creator  or take advantage of cover letter templates as a stepping stone as well as checking out cover letter examples that can serve as a great source of inspiration for you to make your own  unique cover letter .

Our  cover letter builder  forms part of our resume builder and allows jobseekers to create a more complete job application. Users can write their cover letter with pro tips and design help thanks to our pre-designed templates. Read our  cover letter writing guide  to get to grips with  cover letter writing techniques  and tips before using our online cover letter builder!

How to Structure a Cover Letter

The  structure and layout of a cover letter  is essential to make sure the letter displays each point that you wish to get across  clearly and concisely . This means it’s necessary, in general, to follow a commonly-accepted format for an effective cover letter.

Similarly to a  resume format , designing and  writing a cover letter has certain rules  which should be adhered to in order to convey the necessary information in a brief and to the point introductory letter.

Check out some of the  cover letter best practices  as advised by human resources experts below:

  • It’s imperative to  begin a cover letter with a header , including the candidate’s name and contact information as well as the date. This  primary cover letter section  can also include the job title, website and other relevant personal information.

Following this, the  letter should include the details of the company  and person to whom you are writing, with the full name, job title or team, company name and address.

  • The main body of a cover letter should be divided into  three sections : an introduction, a bullet list of accomplishments followed by a paragraph highlighting skills, and a closing paragraph inviting the hiring manager to contact you. By using bullet points when detailing your achievements and capabilities, you can make sure that recruiters will be able to quickly pick out key information. This is especially important as studies have found that recruiters spend very little time reading each individual application.
  • Finally, the letter should be electronically or physically signed with your full name in a formal manner.

The universally-accepted  cover letter length  is no longer than one letter page, which in total has about  250-300 words  for the main body of text.

Don’t  repeat information  or be too detailed because hiring managers simply do not have the time to read it all and will simply skip to the next one.  Resumes that run over 600 words  get rejected 43% faster and cover letters can easily fall into this trap too.

Keep your cover letter short and sweet and to the point!

Get more  cover letter formatting advice  in our guide on  how to format a cover letter  with tips and information about all aspects of a good cover letter structure.

Cover letter advice

The  importance of including a cover letter  with your job application is often overlooked by jobseekers of all categories, however this can seriously reduce your possibilities of getting an interview with a prospective employer.

Therefore you need not ask yourself  when to write a cover letter  because the answer is just that simple – it is  always appropriate to include a cover letter in your job application , unless the listing explicitly requests that you do not.

Check out the following  expert cover letter tips  to create a winning cover letter that will convince the hiring manager to give you a call:

  • We may be quite repetitive with this one but the sheer quantity of resumes and cover letters that are disregarded simply for forgetting this  vital and basic rule  is incredible:  USE A PROFESSIONAL EMAIL ADDRESS  for your contact details and that does not include your current work email but a personal, suitable email address.
  • It is essential to remember to  maintain your focus on the needs of the company  you’re applying to and the requirements and desired abilities of the ideal candidate for the role.  Do not focus on how you can benefit  by becoming a member of their team, but on how the team can make the most of your experience and knowledge.
  • Remember to  highlight your transferable skills , especially in cases where you may not meet all the required qualities in the job description such as in student resumes and cover letters.
  • Each  cover letter for a job application, cover letters for internships , for further study or even volunteer experience should be  tailored to their specific organization  and position with the pertinent keywords.
  • Use specific examples to demonstrate the candidate’s individual capacity to take on the role and  tell a story with your cover letter  to convey more of your personality and passion towards the sector or profession.
  • Towards the  end of a cover letter , each candidate should write a convincing finish to entice the hiring manager and in sales terminology “ seal the deal ”.
  • Finally when you have completed your polished cover letter, potentially  one of the most important steps  in the process is to  PROOFREAD . Candidates should request that a friend, mentor, teacher or peer takes a look at their cover letter for not only  grammatical and spelling errors  but also any  unwanted repetition or unrelated information .

Some jobseekers doubt  whether a cover letter is necessary or not , but as most human resource professionals agree without a well-written cover letter, candidates lose the  possibility to demonstrate different aspects of their profile  from those included in their resumes which could easily be the deciding factor in your application!

An easy and fast way to write an effective cover letter for a job application is to employ an  online cover letter creator  that will offer advice on  how to complete a cover letter with examples  and HR-approved templates.

Cover Letter FAQs

What do employers look for in a cover letter, can a cover letter be two pages, what is the difference between a cover letter and a resume, should you put a photo on a cover letter.

CV template Modern

Trouble getting your Cover Letter started?

Beat the blank page with expert help.

Michael Page - Jobs and recruitment agency in USA, link to home page

We're aware of a global phishing scam impersonating employees via email, WhatsApp, and Telegram, but no PageGroup systems have been breached.  Find out how to protect yourself

How to Write an Excellent Cover Letter

cover letter qualities

Do Your Research

Always customize, tell a story, keep it simple and consistent, send us your resume.

Submit today to become discoverable to all our live roles.

Looking for your Next Role?

Browse through our live roles today.

Related articles

cover letter qualities

This website has app functionality. Add it to your home screen for fast access and offline features.

Michael Page International Inc. Company Number 65-0790985. Principal Place of Business: 622 3rd Avenue, 29th Floor, New York, 10017

4 Cover Letter Examples (Plus Tips on How to Write Yours)

Getty Images

We love having examples. It’s so much easier to decorate a cake, build a model, or yes, even write a cover letter when you know what the end product could look like. So that’s what we’re going to give you—all the cover letter examples and tips you need to make yours shine (unfortunately we’re not experts in cake decorating or model building). 

You'll see that writing a cover letter is all about highlighting your relevant skills, professional experience, and accomplishments, while emphasizing your interest for the role in an engaging manner.

Want to get right down to business? Skip ahead to:

Why bother with a cover letter at all?

We bet when you see a job listing that says “ cover letter optional ,” you breathe a sigh of relief, gleefully submit your resume, and move on. But you’re truly doing yourself a disservice by not including a cover letter (or by writing one that’s super generic or formulaic).

“When you’re writing a resume you’re oftentimes confined by space, by resume speak, by keywords—you’re up against a lot of technical requirements,” says Melody Godfred, a career coach and the founder of Write in Color who’s read thousands of cover letters over the course of her career. “In a cover letter you have an opportunity to craft a narrative that aligns you not only with the position you’re applying to but also the company you’re applying to.”

Whether you’re writing a cover letter for a data scientist or marketing manager position, an internship or a senior-level role, a startup or a Fortune 500 company, you’re going to want to tailor it to the role, company, and culture. A strong, customized cover letter will help you explain your value proposition and stand out from the stack of applicants. 

If there’s a gap in your resume , you have the opportunity to explain why it’s there. If you’re changing careers, you have the chance to describe why you’re making the switch. If your resume is pretty dull, a cover letter helps you show some personality . And yes, cover letters still get read.

Deep in the job search, or just browsing? These open jobs on The Muse could be your ideal next step »

What do I write in a cover letter? The 3 basic elements

You'll notice from our cover letter examples that the body of your text can vary a lot depending on factors like the position you're applying for, your career stage, and the type of cover letter requested by the hiring manager. For instance, a writing sample cover letter is different from a traditional professional cover letter (we'll get there soon.)

However, there is some information that you can't leave out. It's important to highlight your most relevant experience, skills, and qualifications for the role in any type of cover letter. Plus, make sure to write an engaging first paragraph to grab the reader's attention, and an effective final paragraph, ideally followed by a call to action, in order to leave a lasting positive impression.

You could say that cover letters are a little like puzzles. When you put each component in its proper place (and remove any parts that don’t fit), you create a complete picture. Even though that picture is always different, the types of pieces are basically the same. We've broken down these three key elements for you:

1. An engaging opener

How you start a cover letter is everything. Your opening lines influence whether someone keeps reading—and you want them to, right? “Starting with something that immediately connects you to the company is essential—something that tells the company that this is not a generic cover letter,” Godfred says. “You have to say something that tells the employer, ‘I wrote this just for you.’”

It can be a childhood memory tying you back to the company’s mission. It can be a story about the time you fell in love with the company’s product. It can be an anecdote from another job or experience showing how hard of a worker you are. Whatever you decide to open with, make it memorable.

2. A clear pitch

Use the next few paragraphs of your cover letter to “hit them with the strongest results you have that are aligned with the opportunity,” Godfred says. Ryan Kahn , Muse career coach and founder of The Hired Group , calls this your pitch. In other words, the part where you’re “selling yourself for the position and why you’re qualified for it.”

Additionally, Godfred says, “If you’re someone who’s transitioning careers, and you need to explain that transition, you do it there.”

This section should have a balance of soft and hard skills . Talk about your experience using Salesforce or doing SEO work, but also highlight your ability to lead teams and communicate effectively.

“Companies are embracing authenticity, they’re embracing humanity, they’re looking for people who are going to fit their culture,” says Godfred. “So what are your values? What do you stand for? These values should be as much a part of your cover letter as the super specialized hard skills.

3. A great closing line

Your closing line could include your next steps or a call to action, Kahn says, such as “ I welcome the opportunity to speak with you more about how I can contribute to the team ,” or, “ I would love to schedule a time for us to discuss this role and my experience. ” But more importantly, “You want to make sure that you’re gracious and thanking them,” he says. While seemingly cliché , it never hurts to end on a simple, “ Thank you for your consideration. ”

Does that sound a bit overwhelming? Don’t panic! We’ve got examples of four types of cover letters below: a traditional cover letter , an impact cover letter , a writing sample cover letter , and a career change cover letter . So let’s take a look at these examples, why they work, and how you can use them to craft your own.

1. The traditional cover letter example

A traditional cover letter is similar to what you’d come up with using position-based cover letter templates . It moves in reverse chronological order through your career history, highlighting parts of your past jobs that make you well suited for this position.

You might want to use this type of cover letter if:

  • You’re applying to a more formal company (like a law firm or major healthcare company ) or a more conventional role (like a lawyer or accountant).
  • You want to play it safe and conservative with your application materials.

What does the job description say?

Imagine you’re applying to a paralegal job opening at a law firm. The job description might include:

Responsibilities

  • Draft routine legal documents for review and use by attorneys
  • Coordinate and organize materials and presentations for legal proceedings
  • Research legal and related issues and report findings and conclusions to team
  • Provide overall legal administrative support to the legal team
  • Maintain calendars and ensure timely filings

Requirements

  • Bachelor’s degree or equivalent of relevant education and work experience
  • Strong communication skills (oral and written)
  • Strong organizational , multitasking, and prioritization skills
  • Proficiency with Microsoft Office Suite and LexisNexis
  • Trustworthy, positive, energetic, and optimistic attitude with a willingness to roll up your sleeves

The cover letter example

Here’s an example of a traditional cover letter you could write for this role—keeping things strictly professional but without sounding too boring or jargon-y:

Dear Ms. Jessica Sanchez,

In my five-year career as a paralegal, I have honed my legal research and writing skills, and the attorneys I’ve worked with have complimented me on my command of case law and litigation support. Spiegel Law Firm’s 20 years in practice proves that the firm has strong values and excellent attorneys, and I’d be eager to join such a talented team.

I currently serve as a paralegal for Chandler, Chandler, and Greene, where I work closely with the partners on a number of high-priority cases. During my time here, I implemented a new calendar system that ensures timely filing of court papers. This system has prevented missed deadlines and allowed for better organization of internal and client meetings.

Previously, as a paralegal for the Neuerburg Law Firm, I received praise for my overall support of the legal team and my positive attitude. While working there, I came up with and implemented a plan for digitizing their old files while still ensuring security and privacy. This led to more efficiency when preparing for client meetings and legal proceedings.

My further qualifications include a bachelor’s degree from Rutgers University, a paralegal certificate, and training in LexisNexis, Westlaw, and Microsoft Office Suite.

I would love the opportunity to discuss how I can contribute to your legal team. Thank you in advance for your consideration, and I look forward to hearing from you.

Chase Broadstein [email protected] (222) 222-2222

Download this example

Why this works

This cover letter example is short, sweet, and to the point. It shows the candidate has a knack for getting things done in a thorough and timely manner and a track record for helping out wherever needed. The opening lines also express a genuine interest in this specific firm. Plus, there are some important keywords in there like “calendar system,” “bachelor’s degree,” “paralegal certificate,” and “LexisNexis.”

2. The impact cover letter example

The impact cover letter puts your accomplishments front and center rather than organizing your paragraphs by past roles. You might use a cover letter like this if:

  • You’re applying for roles where you’re expected to deliver on certain goals or results (for example, if the jobs involve sales quotas or marketing metrics).
  • You haven’t followed a straightforward career path and your past job titles don’t show the extent of your qualifications.
  • You want your personality to stand out a bit more than it might in a traditional cover letter.

What does the job description say

Imagine you’ve come across an opening for an email marketing manager . Part of the job description states:

  • Manage email marketing strategy and calendar, including copywriting, optimization, monitoring, analyzing, and reporting on campaigns
  • Improve campaign success through conversion optimization, A/B testing, and other experiments
  • Collaborate with the design team to ensure brand guidelines are followed in emails
  • Partner and collaborate cross-functionally with sales, product, product marketing, and data teams
  • 3+ years in email marketing
  • Experience with Constant Contact, Google Analytics, HTML, CSS, Photoshop, and Microsoft Excel, a plus
  • Excellent communication skills (oral and written) and an eye for copyediting
  • Strong interpersonal , relationship-building, and stakeholder management skills
  • Excellent project management, problem-solving , and time management skills, with the ability to multitask effectively

Here’s an example of an impact cover letter where the writer’s hard skills and successes stand out:

Dear Russ Roman,

I have a problem. See, my inbox currently (and embarrassingly) hosts 1,500 unread emails—including newsletters from at least 50 different brands.

But this problem only fuels my passion for creating emails that are worth opening. Because from my perspective, as someone who can barely get through their own stack of mail, that’s a true win.

I’ve been following Vitabe for years, and can proudly say that I open every single email you send to me. I’m a sucker for a good subject line—“Take a Vitamin-ute—We’ll A-B-C You Soon” being my favorite—and the way your email content feels both fun and expert-backed really speaks to me. This is why I’m thrilled to submit my application for a role as email marketing manager at your company.

I have over four years of experience working in the email marketing space. In my current role at Westside Bank, I was able to implement new email campaigns centered around reengaging churned clients. By analyzing data around the types of clients who churn and the engagement of our current email subscribers, as well as A/B testing headlines and newsletter layouts, we were able to increase email subscribers by 15% and convert 30% of those subscribers to purchase our product, a significant increase from the previous year. 

I also launched a “Your Credit Matters” newsletter focused on educating our clients on how they spend and manage their credit—which became our highest performing campaign in terms of open-rates and click-through to date.

Previously, as a member of the marketing team at Dream Diary Mattresses, I collaborated with the sales and product team to understand how I could best support them in hitting their quarterly goals. One specific project involving creating personalized emails for customers drew more people to come back to our site after 30 days than direct paid ad campaigns, leading to a 112% increase in revenue from the last quarter.

I take the content I write and the calendars I manage seriously, editing and refining beyond detail-oriented and into meticulous territory, and I feel my experience and drive would greatly help Vitabe further develop their email program for success.

Thank you very much for your time and consideration. I look forward to hearing from you.

Lad Miller [email protected] (987) 654-3210

This sample cover letter concisely highlights the applicant’s most significant, relevant achievements. By adding context to how their projects were created, monitored, and completed, they’re able to show just how results-driven they are and how they’ve successfully leveraged some of the skills the company is looking for.

One thing worth noting: This person didn’t include keywords such as Constant Contact, Google Analytics, HTML, CSS, Photoshop, or Microsoft Excel—all of which are listed in the job description. But those skills are most likely in their resume already, and leaving them out gives them the space to discuss specific projects and tell a story not visible on other parts of their job application.

3. The writing sample cover letter example

For roles where written communication is key, such as PR, copywriting , or journalism jobs, your cover letter will likely be the first writing sample your future employer sees. So it’s just as important to show your skill set in action through eloquent writing.

  • Writing or editing is a key component of the role you’re applying to.
  • You want to show off your creativity.

Here’s part of a job description for a staff writer position:

  • Pitch and write articles, reporting on timely issues and trends
  • Collaborate with editorial and other teams to launch each digital issue and other special projects on schedule
  • Evaluate content performance and digital trends on a daily basis to constantly adjust pitches and packaging
  • Utilize CMS tools, strategically select photos and videos, and request original graphics to optimize all written content for maximum engagement
  • At least 2-3 years of experience creating content at a digital-first outlet
  • Strong writing and reporting skills, and the ability to write clearly and quickly
  • Familiarity working in a CMS and with analytics tools such as Google Analytics
  • Deadline-driven, strategic thinker with a knack for crafting click-y headlines
  • Strong collaborator who thrives in fast-paced environments

Have fun with this one, but triple-check for spelling and grammar mistakes, and make sure you’re showing off your best writing. Here's the cover letter sample:

Dear Tai Chen,

Since I could walk, I’ve been dancing. And since I could read, I’ve been glued to Arabesque Weekly. At one point, you featured one of my local heroes—a ballerina who struggled with an injury early in her career and went on to become a principal dancer at Pacific Northwest Ballet—and I plastered the article above my childhood bed. It’s still there today.

That article—and so many others you’ve published—taught me that dancing was about more than just pirouettes and arabesques and that the right kind of writer can shed light on aspects of the art that make it surprising, impactful, and universal. I can be that writer.

As an editorial assistant at TheImprovGroup.com for the past two and a half years, my main responsibility was to get all of our content ready to go live on the site. This included fact-checking, proofreading, adding in HTML where necessary, and finding photos, videos, and GIFs that would complement the content and optimize audience engagement. 

As I tinkered with each post, I became intimately familiar with our internal CMS. Reviewing every single article we published and following reactions and engagement helped me gain a deep understanding of what makes a piece really land with our audience.

But by far my favorite aspect of this role has been writing. Each week, I pitch and write at least one article, from 250-word news items to 900-word advice pieces to even longer profiles, features, and personal essays. I love the challenge of developing pitches that align with the trends we see in the data, reflect with the company’s brand and mission, and allow me to flex my creative muscles.

Collaborating with my team to form the best content library we can has been a dream come true. I would be so excited to use my experience to help Arabesque Weekly achieve its goals. And I hope to one day write a story that another little dance lover tapes to their wall forever.

It would be an honor to be a part of your editorial team, and I look forward to the possibility of discussing the opportunity with you.

Hoping to be your next staff writer,

Marlee Wood [email protected] (555) 666-4433

This candidate is clearly passionate about this specific publication and leads with a unique personal anecdote tied to the company’s mission that demonstrates their ability to tell stories in a compelling way. There are relevant keywords and phrases, sure, but they’re not just thrown in there. Their voice comes through in every sentence, proving this person knows how to communicate effectively and creatively.

4. The career change cover letter example

Cover letters can play a big part in helping career changers prove their qualifications—especially when it’s unclear how their skills transfer over to this new field.

You might write a career change cover letter if:

  • You want to highlight the transferable skills you have that relate to the job description.
  • You want to explain why you’re making the switch and what’s driving you toward this specific industry, company, or position.

Imagine you’re someone who has experience supporting a sales team as an administrative assistant , and you’re now looking to become a sales representative. You come across a job posting that includes:

  • Develop new sales techniques and strategies to build pipeline and hit team goals
  • Coordinate with other teams to increase lead-generation efforts
  • Assist in the processing of new business, including contacting customers to finalize sales and service transactions
  • 1-3 years of successful sales experience
  • Strong communication skills
  • Ability to thrive in a fast-paced, ever-changing environment
  • Ability to work independently to plan, set priorities, and effectively organize work
  • Proven ability to be persuasive, persistent, and confident in closing a sale

Typically, this type of cover letter should include a compelling narrative about your career change and how you can transfer your past experiences to this new role. Here’s how you might translate your past experience over to this new (and exciting) prospect:

Dear Maria Russo,

The head of sales at Sunshine Inc. was in a bind. She needed six client meetings scheduled, 18 service transactions processed, and a summary of the team’s new lead generation campaign drafted before getting on a flight to Austin—in three hours. So she turned to her cool-headed, sales-savvy administrative assistant for help. That assistant was me. Not only did I execute everything on her to-do list, I did it all before her plane left the ground.

For three years, I worked in lockstep with a busy, growth-oriented sales leader to support the business development team. As the sole administrative assistant in the department, I balanced a swath of competing priorities, ranging from coordinating meetings and inputting data to contacting customers, finalizing transactions, and creating promotional materials. This role helped me develop a comprehensive understanding of the sales cycle, sales strategy, and pipeline growth.

Like many others, my career path hasn’t been entirely straightforward. After leaving Crabapple Media, I enrolled in a local coding bootcamp. Six months later, I emerged with a certificate in computer programming and a certainty that I did not want to be a coder. But education is never wasted. I’m now an aspiring sales representative with experience supporting a thriving sales team and extensive knowledge of the tech space.

Here’s a little bit more about how my experience would translate into this role:

  • At Crabapple Media, I assisted in coordinating three annual sales strategy rollouts, yielding an average increase in pipeline of 26% YoY.
  • At Sunshine Inc., I supported 12 independent team members in their lead-generation efforts. I also assisted in processing an average of 300 sales transactions every quarter.
  • I thrive in busy, ever-changing environments that require me to communicate clearly and concisely. Supporting a high-volume team and a busy executive helped me to hone these skills—I typically sent more than 200 emails a day!

I would, of course, love to schedule a time for us to discuss this role and my experience, and I truly want to thank you for considering me.

All the best,

Olu Abiola [email protected] (123) 456-789

The opener draws you in and makes you want to learn more. It toots the person’s horn, but in a way that’s substantiated. Then, the next couple sections explain their experience in the sales space and other relevant qualifications, before eventually tying that back to why they’re applying to this specific job. 

Similar to the impact cover letter, the author lists some of the more important qualities they bring to the table, doing a bit of keyword inclusion and resume gap explaining along the way.

Bonus cover letter examples

To further guide you, check out some more cover letter examples:

  • Pain point cover letter example
  • Internship cover letter example
  • Recent graduate cover letter example
  • (Another) career changer cover letter example
  • Stay-at-home parent returning to work cover letter example
  • Sales cover letter example
  • Email marketing manager cover letter example
  • No job description or position cover letter example (a.k.a., a letter of intent or interest)
  • Example cover letter with no experience

Let’s break down one of our example cover letters real quick

All three professional cover letter examples have some key elements that make them great and able to grab the hiring manager's attention. Check out this handy infographic that breaks down our impact cover letter:

A few more cover letter tips

Here are a few more tips to help the cover letter process:

Start with a “brain dump” 

If you’re staring at a blank page, Godfred always recommends that her clients start by getting all their ideas on the page without paying attention to length. Then “ask yourself how you can cut half of it,” she says. You’ll likely find that repeated information and very generic phrases are the first to go. (If it’s still too long, here are some tips for getting your cover letter down to one page .)

Don’t just repeat your resume

You only have so much space to get your point across, so focus on the information that isn’t stated elsewhere rather than simply regurgitating your resume. A good cover letter should complement your resume, so use the opportunity to elaborate your skills and qualifications further, as well as your accomplishments and why you're a good fit for that position.

Focus on quality over quantity 

Target the jobs you’re most closely drawn to and qualified for and give them all your energy, rather than trying to churn out hundreds of cover letters, Kahn says. You may not be able to apply to as many jobs, but you’ll have a better response rate.

Remember the ATS 

Much like your resume, an applicant tracking systems, or ATS , will be sifting through your cover letter. So you’ll want to scatter relevant keywords from the job description throughout your pitch where it makes sense.

Don’t stress over formatting 

You may see flashy cover letter examples across the internet, but for the most part, it just isn’t necessary. An ATS can’t read text that has been formatted beyond using bold, italics, underline, and color, so keep your font and layout simple—especially if you’re submitting your cover letter through an online portal.

Don't forget your contact information

Include your contact information on every page, including your name, phone number, and email. “Imagine you come across a cover letter and you print it out with a bunch of applications to review and it doesn’t have the person’s contact information on it,” Godfred says. “You never want to put yourself in a situation where you’re the right person and they can’t find you.”

Edit your cover letter before submitting

Never submit a cover letter right after you finish writing it—there could be critical errors that you didn't notice while typing. Take some time away from your text, then revisit it like you're reading someone else's letter. Be sure to double-check all the information you've included, paying special attention to:

  • The company's name
  • The hiring manager's name
  • The job title
  • Your contact information
  • Basic grammar and spelling

You're ready to go

If you've come this far, you're equipped with all the information you need to craft a great cover letter. Hopefully these cover letter examples help as you go to tackle your own. Remember: This is just one small step in the process! Take your time, but learn to move on when you’ve given it your all.

Amanda Cardoso contributed to the latest version of this article.

cover letter qualities

Skip navigation

Career Education Logo

  • Fall Updates
  • For Employers
  • In the Know
  • Make An Appointment
  • Internships
  • Employer Connections
  • CCE Programs
  • Funding Programs
  • Drop-in Hours
  • Career Counseling Appointments
  • Practice Interviews
  • Programs & Services
  • Design Your Next Steps
  • Resumes & CVs
  • Cover Letters
  • Negotiating
  • Career Advancement
  • Graduate School
  • Premium Resources
  • Communications & Media
  • Engineering & Technology
  • Environment & Sustainability
  • Financial Services
  • International Affairs
  • Non-Profits & Social Justice
  • Psychology, Counseling, & Social Work
  • Ways to Gain Experience
  • Career Assessments
  • Connect With Alumni
  • Student Experiences
  • First-Generation/Low-Income Students
  • International Students
  • Students with Disabilities
  • Veteran Students
  • LGBTQ Students
  • Visiting Students
  • Students of Color

How and Why to Write a Great Cover Letter

Student working in career planning guide

A cover letter is a one-page business letter that you submit when applying to a job, along with your resume. As a piece of persuasive writing, your cover letter will aim to convey to the employer why you’re a great candidate for the role.

What is the purpose of a cover letter?

Your cover letter complements your resume by making it easy for the employer to see how your experience and interest connect to the position. Your goal is to convince the employer to interview you.

With your cover letter, you’ll aim to:

  • Highlight your qualifications:  You’ll show how your skills and experience relate to the employer’s needs for a specific position.
  • Showcase your motivation: You’ll demonstrate your enthusiasm for the specific position and the organization.
  • Reflect your voice and written communication skills: You’ll give the employer a sense of your personality and writing style.

When should I write a cover letter?

Not all jobs require cover letters. So, how do you decide whether to submit one?

Submit a Cover Letter when…

  • The posting explicitly requests that you do so
  • You’re applying to an opportunity at a mission-driven organization
  • You think that doing so could provide important information to the employer that they wouldn’t get from your resume

Consider Submitting a Cover Letter when…

  • It’s marked “optional” in an application, and you have the bandwidth to do so
  • You have content that you can easily recycle or repurpose into a tailored cover letter

No Need to Submit a Cover Letter when…

  • A posting specifically tells you not to submit one
  • There’s no way to submit one in an application portal, and doing so would require a serious workaround

If you’re applying to several similar opportunities, creating a draft cover letter in advance, geared toward that type of opportunity, can be a helpful way to save time in your actual application process.

How do I write a cover letter?

Your cover letter should articulate your qualifications and motivation for the position. Read the job description closely and research the organization. As you craft your cover letter, use examples that demonstrate your relevant skills, knowledge, and interests. The cover letter should be concise, clear, and well-organized.

Before Writing

Research the employer.

Learn enough about the organization to articulate why you are a strong fit for that firm. 

  • Review the firm’s website and LinkedIn page.
  • Speak with current or previous employees.
  • Read articles and social media for current news.

Analyze the job description

Look for skills, duties, and qualifications of the job so you can design your letter to match these as much as possible.

Reflect on your experience and motivation

Identify skills and personal qualities you have developed which will be useful in this role. Ask yourself:

  • What attracts you about this role/company/industry?
  • What have you have done in your work experiences, classes, internships, activities, projects, volunteer work, travel, etc., that is similar to the duties required of the job? 

Cover Letter Structure

As a business letter, the cover letter should include:

  • Heading: Include your name and contact information in the same format as your resume
  • Salutation: Address your letter to the specific individual who can hire you, if this is known. If the name is not included in the job description, address the letter to the Hiring Manager or title mentioned in the job description.
  • Body Paragraphs:  Discuss your experiences, interests, and skills to show the employer how you can add value to their team. See the section below for more guidance.
  • Signature Line: Include a closing and your name.

The cover letter should be one page, about three or four paragraphs, and single spaced. Use 10-12 point font and one inch margins. 

When applying online, upload your cover letter as a PDF file, unless another format is specified. When sending your resume and cover letter by email, you may write a short note or paste your cover letter in the body of your email (without the address header) and also attach the PDF file.

Cover Letter Content

Your cover letter should answer who, what, when, where and why you are applying for the opportunity. 

Introduction

State the position for which you are applying. If you have a referral or spoke with someone from the company, you can mention it in the introduction. Provide some basic information about yourself; this can include your class year and what you’re studying at Columbia. Briefly outline why you’re interested in the organization and what you bring in terms of relevant experience and skills. 

Body Paragraphs

These paragraphs will highlight your qualifications and strengths that are most relevant to the organization and position. Use the job posting and your research as clues to determine what the employer is seeking in a candidate. Have your resume beside you and reflect on what you want the employer to know about you. Are there experiences you want to expand upon that demonstrate your understanding of the role and ability to do the job requirements?

Structure the paragraphs based on relevance, not chronology. Lead with your most relevant skill or strongest experience.

Start each body paragraph with a clear topic sentence.  This can highlight a key skill set, a transferable experience, or a core area of knowledge you’ve built through your studies. Walk the reader through a project or experience, integrating the relevant skills you used and qualities you demonstrated. Provide details about your accomplishments and impact. Connect how these experiences have prepared you for this role and why you are motivated to do this job. There is no need to apologize if you feel you lack experience; focus on the accomplishments that you have.

Recap what you would bring to the organization and your interest in the position. Thank the employer for their consideration. Keep your tone positive and enthusiastic. 

Check out our example of how to structure your cover letter content . 

Editing Tips

Use our  Cover Letter Checklist to make sure your format and content is in line with best practices. 

  • Ensure that the content reflects the requirements in the job description
  • Keep the cover letter concise, at one page or less
  • Correct any errors in grammar, sentence structure, and spelling
  • Use the active voice
  • Avoid beginning too many sentences with “I”

Privacy Policy Accessibility Notice of Non-Discrimination Terms of Use

  • Search Search Please fill out this field.
  • Career Planning
  • Finding a Job
  • Cover Letters

How to Show Your Personality in a Cover Letter

cover letter qualities

Write a Unique Cover Letter

Avoid clichés, try a creative first sentence, make a connection, think of unique examples.

  • Show You’ll Fit the Company Culture

Tailor Your Tone to Fit the Industry

  • Keep It Professional

Don’t Go Negative

More cover letter examples.

Hiring managers read dozens, if not hundreds, of applications for every job they post. If you want to get the job, you have to stand out. It’s important to show the hiring manager not only that you are qualified, but also that you are the best candidate for the position.

One way to get your application noticed is to write a unique, engaging cover letter that shows not only your qualifications but also your personality. Go beyond some of the clichéd, formulaic language found in many letters.

If you make your personality stand out in your letter, the hiring manager will more likely give your application a second look.

Of course, there is also such a thing as putting too much personality in your letter. You want to remain professional, and focus on what makes you an ideal candidate. Find the right balance between showing your personality and being professional in your cover letter, and you will be on your way to a job interview.

The best way to show who you are to the company is to avoid writing one generic cover letter for every job listing . Instead, tailor your letter to the specific job and company.

You can write a targeted cover letter in a number of ways:

  • Include keywords from the job listing in your letter.
  • You can also reference the company itself–for example, mention a particular success the company has had, or explain why you are interested in working for the company.
  • Perhaps most importantly, send your letter to a specific person , if possible.

If you have to, do some digging to find the name of the hiring manager, and address your letter to them.

Avoid the phrase “ To whom it may concern ” unless you can't find a contact. It's important to do your best to show a hiring manager that you have taken the time to write a unique cover letter for the specific job.

One of the best ways to avoid sounding like everyone else in your cover letter is to leave out some of the most overused phrases in cover letters. For example, don’t say you are a “hard worker” or that you “go above and beyond.” Try to find unique ways to explain who you are. One way to do this is to focus on particular examples —show them who you are, rather than tell them.

So many cover letters start with the sentence, “I am applying for X position.” While this is a fine way to start, the hiring manager has likely seen this sentence hundreds of times. Try starting with a more engaging first sentence (or first sentences) that shows who you are.

You might express why you are passionate about the job or the company. For example, you could start, “I have always been a storyteller. As a child, I would write countless stories about princes and princesses. Now, I have turned my passion for storytelling into a career in marketing.” Or, “When I first researched your company for a project in a business class over five years ago, I became inspired by your mission to provide low-cost tech solutions.”

A great “hook” will keep the hiring manager reading and will show him or her a bit about why you are a good fit for the job and company.

If you know anyone at the company, or if someone at the company referred you to the job , mention this early on in your cover letter (ideally in the first couple of sentences).

This humanizes you, and makes you seem more like you are already a part of the company culture . It also shows that someone in the company already thinks you are qualified for the job.

Remember that a cover letter should not simply restate your resume. While your resume lists your qualifications, your cover letter goes deeper, providing examples of times you demonstrated particular skills and abilities necessary for the job.

One way to show your personality is to include some unique, even surprising, examples that demonstrate your skills. For example, if you are applying for a job that requires organizational skills, you might mention how you accurately manage and process dozens of monthly shipments from your Etsy account. These kinds of examples are particularly useful if you do not have much relevant work experience.

Of course, only include examples that are relevant—they need to connect back to a skill or trait necessary for the job.

Show You’ll Fit in With the Company Culture

Hiring managers want to know not only that you are qualified, but also that you will fit in with the company culture. Before writing your letter, research the organization. Check out the company’s website, and talk to anyone you know who works there. Then you can mention ways that you might fit into the culture.

For example, if you know they do a lot of after-work team sports, you might briefly mention at the end of the letter that you would love to put your pitching skills to good use.

Some job listings also give you a peek into the company culture . For example, if the listing itself is very silly or funny, feel free to add a little humor to your letter, if that feels natural.

Similarly, you can tailor your letter to fit the personality of the industry. If you are applying for a corporate job, for example, you might want to write a more traditional cover letter. You can still include some personal examples, and maybe a catchy first sentence, but you should avoid too much humor or zaniness.

If you are applying for a job in an industry that is a bit more informal—say, a tech startup company—you can get a little bit more creative. Your tone can be more lighthearted, and you can include some creative examples.

If you’re applying for a job in a visual, creative field, consider showing your personality through the form of your letter. You might include bullet points , or even a visual (such as an infographic). You can include some of these nontraditional elements in your resume too.

Keep It Professional 

No matter how much of your personality you decide to put into your cover letter, keep the letter professional. It needs to be well written and error-free. It also needs to stay focused on the main topic: why you are a terrific fit for the job.

Some people try to add personality by using phrases like “I know you hate reading cover letters, but…” or “I know I am one of many candidates, but…” Avoid any phrases that sound negative.

Also, avoid phrases that imply you know how the hiring manager feels. You don’t actually know whether he or she hates reading cover letters, and you don’t know how many candidates applied for the job. Focus on the positive, and don’t make assumptions about the hiring manager, the job, or the company.

Sample Cover Letter Showing Personality

Sara Jones 7 Chestnut Street Anytown, Anystate Zip Code 555-555-5555 email@email.com

January 5, 2019

John Wilson Editorial Director XYZ Magazine 5 Main Street, Suite 1 Anytown, Anystate Zip Code

Dear Mr. Wilson,

I’m writing this cover letter to you at 11 pm. Why? Because I just finished speaking with my former coworker, Jane Smith, who tells me that you’re hiring for the position of editorial assistant, and I wanted to apply immediately.

Jane will tell you that I’ve been eager to apply for a role at XYZ Magazine since we worked together, first at our student magazine, where I was managing editor and she was editor in chief, and then at ABCmag.com as assistants. I’ve always valued XYZ’s showcase for diverse and emerging voices, as well as its commitment to fact-checking and copyediting.

In fact, my desire to work for your magazine informed my studies at Large Public University. I took several copyediting and multimedia graphic design courses in my last year and have continued taking classes after graduation.

In addition to my background in multimedia design and copyediting – and my passion for XYZ – I have:

  • Three years of experience brainstorming, pitching, and assigning stories
  • Excellent research and reporting skills
  • Extensive experience analyzing traffic trends with Google Analytics
  • Expert-level social media management skills
  • An intense love affair with the Oxford Comma (which I know you share)

I’ve also had a few bylines on XYZ over the years:

I’d love to speak with you about the role. Please feel free to contact me at 555-555-5555 or email@email.com to discuss it or to arrange an interview.

Thanks, and best regards,

Sara Jones [signature for hard copy]

Review cover letter examples for many different types of jobs and get templates you can use to write your own letters.

My Resume Star

My Resume Star

A good cover letter

Characteristics Of A Good Cover Letter

1. Personalization

A good cover letter is addressed to the person who has the power to hire you. It’s okay if you don’t know the name of the person who will be reviewing your application, just search on LinkedIn for clues. If you’re not sure how to find this information, just ask the company.

2. Attention-grabbing

The first sentence of your cover letter should immediately grab their attention and set you apart from the rest of the applicants.

3. Brevity and Relevancy

A good cover letter is short and succinct, it shouldn’t be longer than one page in length. This letter is your first impression and you should make it count by including relevant information that shows why you’re the best person for the job.

4. Simple structure

The structure of your letter should be simple, easy to follow, and there shouldn’t be any grammatical or spelling errors. Make sure you include all of the key elements listed above.

5. Good Templates

If you’re not sure where to start, take a look at some good cover letter examples, they should give you some ideas on how to format your own.

Mistakes To Avoid

1. Being too formal or informal

Keep your language simple, professional, and relevant to the job description. Your letter should be conversational and friendly, but it shouldn’t sound too informal.

2. Not selling yourself

A good cover letter should sell your skills and abilities, tell them why you’re a good fit, and what you bring to the table.

3. Bad formatting

Don’t use all caps or too many different fonts. Make everything easy to read! Including bullet points can make your cover letter clearer and more concise.

4. Typos and wrong words

You should ask someone else to proofread your cover letter before you send it out, a single typo could cost you the job.

5. Generic cover letter

Don’t send a generic cover letter that can be sent to anyone, make sure you customize it for the role and the company.

Key takeaways

A good cover letter should get your point across, be concise, personalized, simple, relevant to the role, and free of any major mistakes. Include all of the key elements listed above, have someone proofread your letter before you send it, and be sure that you’re addressing the right person.

If you have a good cover letter, it will help convince the person on the other end that you’re a viable candidate for the job.

Additional Resources:

  • Resume templates  
  • Resume skills
  • Resume summary
  • Suggestions for further reading and exploration of related topics in resume building.

Cover Letter for a Resume

What is a Cover Letter for a Resume? Everything You Need to Know

Published on July 31st, 2024

blog-banner

When you're applying for a job, one of the most important pieces of your application is the cover letter. But what is a cover letter for a resume? In simple terms, it's a personalized letter that accompanies your resume, offering a deeper insight into your qualifications, personality, and enthusiasm for the role. Understanding what a cover letter for a resume entails and how to craft an effective one can significantly boost your chances of landing the job.

What is a Cover Letter for a Resume?

A cover letter is a one-page document that introduces you to the hiring manager and provides a snapshot of your professional background. Unlike your resume, which lists your qualifications and experience in a structured format, a cover letter allows you to communicate your motivation for applying and explain how your skills align with the job requirements. 

So, what is a cover letter for a resume? It’s your opportunity to create a connection with the employer and make a memorable first impression.

Need help crafting your cover letter? Use our   Professional Cover Letter Generator to create tailored, professional cover letters in minutes.

Why is a Cover Letter Important?

You might wonder, “Why should I bother with a cover letter when my resume already lists my qualifications?” The answer lies in the personal touch that a cover letter offers. A resume can showcase your skills and experiences, but it’s the cover letter that gives you the chance to express your enthusiasm for the role and the company. A well-crafted cover letter can set you apart from other candidates by highlighting your personality, explaining gaps in your employment, or elaborating on your most relevant experiences.

Components of an Effective Cover Letter

Now that we’ve answered "What is a cover letter for a resume?" let's dive into the key components that make it effective:

  • Header : Include your contact information and the date, followed by the employer’s contact details.
  • Introduction : Start with a strong opening that grabs the reader’s attention. Mention the position you’re applying for and where you found the job listing.
  • Body : This is where you make your case. Discuss your relevant skills, experiences, and why you’re a perfect fit for the role. Make sure to align your qualifications with the job description.
  • Closing : Conclude with a call to action, such as expressing your desire for an interview and providing your contact information.

Not sure where to start? Check out our extensive collection of   Cover Letter Examples to find the perfect template that matches your job application.

Tips for Writing a Compelling Cover Letter

Crafting a compelling cover letter isn’t just about what you say, but how you say it. Here are some tips to help you write a standout cover letter:

  • Be Concise : Keep your cover letter to one page and avoid rambling. Focus on the most relevant information.
  • Customize for Each Job : Tailor your cover letter for each application. Mention the company name and specific role to show you’ve done your research.
  • Show Enthusiasm : Let your passion for the role and the company shine through. Employers want to hire someone who genuinely wants the job.
  • Use Action Verbs : Use strong, action-oriented language to describe your achievements and skills.
  • Proofread : Typos and grammatical errors can make a bad impression. Always proofread your cover letter before sending it.

Common Mistakes to Avoid

Even the most well-intentioned cover letters can fall flat if you make certain mistakes. Here’s what to avoid:

  • Being Too Generic : A generic cover letter can come across as lazy or indifferent. Avoid using the same cover letter for multiple applications without customization.
  • Rehashing Your Resume : Don’t simply repeat what’s on your resume. Use the cover letter to provide additional insights and context.
  • Overloading with Information : Stick to relevant experiences and qualifications. Overloading your cover letter with too much information can overwhelm the reader.
  • Using Clichés : Phrases like “hard worker” or “team player” are overused and vague. Be specific about your skills and how they relate to the job.

In conclusion, understanding what a cover letter for a resume is and how to write one effectively is crucial in today’s competitive job market. A cover letter complements your resume by offering a glimpse into your personality and your enthusiasm for the role. By carefully crafting each section of your cover letter and avoiding common pitfalls, you can create a compelling narrative that captures the employer’s attention and sets you on the path to securing an interview.

While a strong cover letter is essential, an outstanding resume is just as important. Consider using our AI Resume Builder to craft a professional, tailored resume that stands out to employers. Combined with a well-written cover letter, you’ll be well on your way to landing your dream job.

Frequently Asked Questions - What is a Cover Letter for a Resume

Do you really need a cover letter for a resume.

Yes, a cover letter is still considered a crucial part of the job application process. While some employers may not require one, a cover letter allows you to personalize your application, highlight your most relevant experiences, and demonstrate your enthusiasm for the role. It can give you an edge over other candidates who choose not to include one.

Is a cover letter important in a CV?

Yes, a cover letter is important when submitting a CV. It provides context to the information presented in your CV, allowing you to explain how your experience and skills align with the job you're applying for. A well-crafted cover letter can also address any gaps in your employment history or specific qualifications, making your application stronger.

What is more important, a resume or cover letter?

Both the resume and cover letter are important, but they serve different purposes. Your resume provides a structured overview of your work experience, skills, and qualifications, while the cover letter offers a narrative that connects your background to the specific job. In most cases, the resume will be the primary focus, but a strong cover letter can complement it by adding depth and personality to your application.

Are cover letters still necessary in 2024?

Yes, cover letters are still necessary in 2024. Despite the rise of digital applications and automated hiring processes, a cover letter remains a valuable tool for differentiating yourself from other candidates. It allows you to showcase your communication skills, explain your motivations, and make a strong case for why you’re the best fit for the role.

author

Soujanya Varada

As a technical content writer and social media strategist, Soujanya develops and manages strategies at HireQuotient. With strong technical background and years of experience in content management, she looks for opportunities to flourish in the digital space. Soujanya is also a dance fanatic and believes in spreading light!

Scroll Image

Hire the best without stress

hq-logo

Never Miss The Updates

We cover all recruitment, talent analytics, L&D, DEI, pre-employment, candidate screening, and hiring tools. Join our force & subscribe now!

Stay On Top Of Everything In HR

IMAGES

  1. How to Write a Cover Letter That Gets You the Job [Template + Examples]

    cover letter qualities

  2. 10 Professional Cover Letter Examples Pdf Examples

    cover letter qualities

  3. 5+ Best Cover Letter Examples for UK Job Applicants

    cover letter qualities

  4. The 8 Best Cover Letter Examples in 2022 & Why They Rock

    cover letter qualities

  5. Creating an Effective Resume and Cover Letter

    cover letter qualities

  6. Creating an Effective Resume and Cover Letter

    cover letter qualities

VIDEO

  1. Name starting with 'I'

  2. Your first name letter and your Qualities,🌷🌸🌿🌿❤️#𝔸𝕟𝕚𝕞𝕖

  3. First Letter of Your Name by @DrJCChaudhry #namenumerology #nameletter #numerology

  4. Write a Cover Letter #realestate #personalfinance #money #english #englishteacher

  5. (B) Letter directions shown in BREAD and BREATH

  6. Using the Vimala Alphabet- The Letter C- Change Your Handwriting by Jennifer Crebbin

COMMENTS

  1. 10 Skills for Cover Letters

    The headline on the image says, "Cover letter format" A woman sits at a table writing on a piece of paper. There's a simple cover letter represented by lines. On one side of the cover letter, there are labels for the sections of the cover letter. The labels are: 1. Date and contact information 2. Salutation/greeting 3. First, introduce yourself 4.

  2. 7 Key Components of an Effective Cover Letter

    They should also follow a consistent format to make your information well-organized and accessible to employers. A great cover letter uses a logical progression of ideas to advertise your skills. There are seven sections that every cover letter should include to fit employer expectations and highlight your best qualities: 1. Header.

  3. How To Write a Cover Letter (With Examples and Tips)

    Cover letter format. Your cover letter should be one page long and use a simple, professional font, such as Arial or Helvetica, 10 to 12 points in size. Your letter should be left-aligned with single spacing and one-inch margins. Jenn shares her advice on how and why to write a cover letter.

  4. 20 Key Elements To Include In Your Cover Letter

    Cover letters should connect your character traits and practices to that of the company's core values and culture indicators, which makes it easier for companies to visualize a great fit. - Tiersa ...

  5. The 46 Best Cover Letter Examples: What They Got Right

    6. The Cover Letter with H.E.A.R.T. HubSpot has a lot of H.E.A.R.T. — Humble, Empathetic, Adaptable, Remarkable, Transparent. Our Culture Code is the foundation of the company's culture, the driving force behind our mission to help millions grow better, and serves as the scaffolding for our hiring practices.

  6. The 11 Best Cover Letter Examples of 2024

    1. The professional cover letter. In this great cover letter example, the applicant landed an IT project management job by proving they had the required project management skills and experience while providing highlights from their career: Include hard numbers in your cover letter to impress the employer.

  7. How to Write a Cover Letter for a Job in 2024

    If you're ready to jump in, follow these seven simple steps to make a cover letter that leaves a lasting impression on employers: 2. List your contact details. Underneath your name in your cover letter header, list the following contact information: Email address. Phone number. Mailing address (optional)

  8. How to Write a Cover Letter: Examples + Guide for 2024

    It consists of contact details, a greeting, three to four paragraphs and a formal signature. Your cover letter should: Include two to three examples of your top achievements. Tell a story of your skill level and career path. Explain why you're a good fit for the role and company. Include any relevant details you can't fit in your resume or CV.

  9. How to Write A Cover Letter in 2022 (6 Tips

    The cover letter is a tool to help introduce yourself in a memorable, personal way during a job application. A well-crafted cover letter goes over information on your resume and expands this information for the reader, taking them on a guided journey of some of your greatest career and life achievements.. Its purpose is to elaborate on the information contained in your resume while infusing ...

  10. The Ultimate Cover Letter Writing Guide

    There are 3 types of cover letters that you can send to a hiring manager. The 3 types are: Application cover letters. Letters of Interest. Email Cover letters. The letter you write is influenced by whether you are going to apply for a job directly, citing a referral, or asking about vacancies that are not advertised.

  11. How to Write an Excellent Cover Letter

    Keep It Simple and Consistent. The format of a cover letter must have a main idea, a consistent theme and tone, and impeccable grammar throughout the entire piece. Always tie in "main points" in each paragraph, too; why you would love this role, why you are the right candidate for it, and how you will add value to the team and the company as a ...

  12. 4 Cover Letter Examples + Tips on How to Write Yours

    Don't panic! We've got examples of four types of cover letters below: a traditional cover letter, an impact cover letter, a writing sample cover letter, and a career change cover letter. So let's take a look at these examples, why they work, and how you can use them to craft your own. 1.

  13. How and Why to Write a Great Cover Letter

    A cover letter is a one-page business letter that you submit when applying to a job, along with your resume. ... Walk the reader through a project or experience, integrating the relevant skills you used and qualities you demonstrated. Provide details about your accomplishments and impact. Connect how these experiences have prepared you for this ...

  14. here's a real-life example of a fantastic cover letter

    Here's the letter, with identifying details changed. Dear Hiring Manager, It's with great enthusiasm that I am applying to be your next Intergalactic Service Intern. I know that my background and expertise would serve the Mars Agency well and leave a lasting impression in your client management department. I've worked in some level of ...

  15. How to Show Your Personality in a Cover Letter

    Try a Creative First Sentence. Make a Connection. Think of Unique Examples. Show You'll Fit the Company Culture. Tailor Your Tone to Fit the Industry. Keep It Professional. Don't Go Negative. More Cover Letter Examples. Photo: Westend61 / Getty Images.

  16. 3 Qualities of a Great Cover Letter

    Give it to a couple of (literate) friends to read as well. Don't be too proud. Ask for help. 2. A great cover letter is direct. You may have the greatest anecdote in the world involving ice fishing, a polar bear, and an alien spaceship, but a cover letter isn't the place to share it. Keep in mind that the person reading your letter will ...

  17. How To Write Cover Letters That Stand Out (With Example)

    The image is titled Cover Letter vs Resume. An example cover letter is on the left with tips written below it. The cover letter reads: Malik Rabb (123)456-7891 [email protected] May 1, 2020 Dear Hiring Manager, I am grateful for the opportunity to apply for the associate marketing position at Retail Ocean. Storytelling through marketing is a true passion of mine, and I graduated with a four-year ...

  18. Characteristics Of A Good Cover Letter

    2. Attention-grabbing. The first sentence of your cover letter should immediately grab their attention and set you apart from the rest of the applicants. 3. Brevity and Relevancy. A good cover letter is short and succinct, it shouldn't be longer than one page in length. This letter is your first impression and you should make it count by ...

  19. 5 Short Cover Letter Examples (And How to Write Your Own)

    How to write a short cover letter for a job application. To write an effective short cover letter, you need to summarize your relevant experience, skill set, and achievements as quickly as possible. Follow these tips to create a brief cover letter that wins over hiring managers. 1. Don't use this overused opening line

  20. What Is a Cover Letter? (And What To Include in One)

    A cover letter is a short introduction to you that concisely communicates your interest in a job opportunity along with your top skills and relevant experience. It's important to customize your cover letter for each role to demonstrate that you've researched the organization's mission and values. — Genevieve Northup, MBA, SHRM-CP, HCI-SPTD.

  21. What is a Cover Letter for a Resume? Everything You Need to Know

    Are cover letters still necessary in 2024? Yes, cover letters are still necessary in 2024. Despite the rise of digital applications and automated hiring processes, a cover letter remains a valuable tool for differentiating yourself from other candidates. It allows you to showcase your communication skills, explain your motivations, and make a ...